I partnered closely with Bikini Atoll, a high-end swimwear brand based in Perth, Western Australia, to revamp their branding and elevate their international presence. My role involved redesigning the brand’s logo to reflect a cleaner, more modern aesthetic, appealing to a broader global audience while retaining its high-end allure.

I was responsible for the full spectrum of their branding, including the design of print materials such as campaign look-books, swing tags, and labels. Additionally, I created fabric print artwork and contributed to the art direction of photoshoots, where I provided on-set support and assisted with organisation.

This comprehensive role allowed me to work closely with the brand to ensure consistency and cohesion across all touchpoints, from visual identity to the physical presentation of the product. The redesigned branding helped position Bikini Atoll for greater visibility in the international swimwear market, while maintaining the brand’s luxury, aspirational quality.